About

I came into UX and design somewhat by accident. Looking back, though, it feels more like puzzle pieces coming together. I’ve always been drawn to computers, games, and creative problem-solving, but it took a few detours through other disciplines before I found a home in human-centered technology. That path gave me a broad foundation: from coding and research to entrepreneurship and leadership, all grounded in a desire to make complex things simpler and more humane.

Over the years, I’ve worked across industries where usability, design, and UX are not just about convenience, but often about safety, clarity, and trust: from emergency response systems and maritime navigation to healthcare and industrial software. I’ve learned to stay calm under pressure, adapt to new domains quickly, and bring people together around shared goals. My approach is pragmatic rather than dogmatic: every team and every context is different. What matters most is building understanding and delivering meaningful, working solutions.

Design is not just the process; it's the end result.